Funko Pop! Yourself Launches Global “Stranger Things 5” Collaboration With Netflix

Image: Funko

The Upside Down is calling. Funko Pop! Yourself is celebrating the fifth and final season of Stranger Things with a brand-new collaboration with Netflix—and it’s your chance to join the Hawkins crew in collectible form.

Available November 6 (aka Stranger Things Day), both online and at the Marquis Theatre in NYC, where Stranger Things: The First Shadow is currently playing, fans can design personalized Pop! figures through the Pop! Yourself platform. This isn’t just merch—it’s a moment! Each custom figure retails for $50 and arrives dressed in ’80s-inflected ensembles drawn from Season 5, complete with a personalized nameplate and encased in limited-edition Stranger Things packaging. Early reveals include a WSQK Radio pullover sweatshirt, the show’s signature “Applause” sign, and official Stranger Things packaging. More themed pieces will drop closer to launch.

In a theatrical twist, Funko is also staging an immersive activation at the Marquis Theatre in New York, home to Stranger Things: The First Shadow. Beginning November 6, guests can step inside a life-size Pop! box installation—an instantly Instagrammable moment that blurs the line between audience and icon. Kiosks in the lobby invite theatergoers to craft their own figure on-site. London’s West End will follow suit, hosting its own limited engagement.

Image: Funko

“We designed the Stranger Things experience to reflect the authenticity and passion of the fandom,” says Jen Hann, General Manager of Pop! Yourself at Funko. “Collaborating with Netflix to celebrate this iconic series felt like a natural fit.”

The collab is also making Funko history as the first global launch for Pop! Yourself. Starting soon on Funko.com, fans across the U.S., Canada, Mexico, and 31 EMEA countries can customize their own Stranger Things Pop! figures for a limited time.

Whether you’re team Eleven, Dustin, or Demogorgon, this collab is the ultimate way to gear up for the final season—Pop! style. Stranger Things 5 is rolling out with four episodes on November 26, three on Christmas Day, and a finale on New Year’s Eve. Stranger Things: The First Shadow is playing at the Marquis Theatre on Broadway in New York City. You can get your tickets here. 

Marena Bronson

Marena is an award-winning journalist, editor-in-chief of Fashion and Fandom, and life-long nerd. She has covered everything from breaking news and politics, to lifestyle, entertainment, and pop culture for a variety of broadcast news outlets, print and online publications, and websites. Her work has been featured in The Hollywood Reporter, IDW Publishing's Full Bleed, vol. 2, and The San Antonio Express News, as well as websites like The Huffington Post, The Frisky, Elite Daily, PopSugar, Geekfold, ComiConverse, and many others.

Marena lives in Southern California and in her spare time you can usually find her with her nose in a book, catching a good art exhibit with friends, or hanging upside down in an aerial gym. You can find her on Instagram and X.

https://www.marenabronson.com
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