Loungefly’s BackStory Collection Turns Your Bag Into A Fashion-Forward Fan Story
Image: Loungefly
If there’s one thing Loungefly knows, it’s how to make fandom fashionable. From Disney icons to Marvel heroes, the brand has built a cult following around its collectible, statement-making accessories. But now, Loungefly is stepping into an exciting new chapter — one where the spotlight is on you.
Introducing BackStory by Loungefly — the brand’s first-ever non-licensed collection and quite possibly its most personal one yet. Think of it as your new favorite everyday accessory with a twist: it’s built to tell your story.
Images: Loungefly
At first glance, BackStory looks sleek and elevated — all quilted textures, bold silhouettes, and that signature Loungefly attention to detail. But look closer and you’ll see what makes it truly special: each bag features a quilted section with embroidered pin holes, designed so you can safely showcase your favorite pins without damaging your bag. It’s like your very own wearable mood board — whether you’re showing off your fandom pride, your favorite moments, or just your impeccable taste.
Available in black and red, the launch lineup includes three styles that make the perfect base for your next fan-fueled fashion moment. Let’s take a closer look!
The Mo Convertible Backpack & Tote Crossbody Pin Trader Bag — $100
Images: Loungefly
The Lily Convertible Mini Backpack & Crossbody Bag — $90
Images: loungefly
The Laura Crossbody Pin Trader Bag — $90
Images: Loungefly
Each one is thoughtfully designed to move with you — from day to night, convention floor to coffee run — with just the right mix of sophistication and playfulness.
Loungefly calls BackStory a collection about “belonging through personalization,” and that’s exactly the energy it brings. It’s an invitation to express yourself, mix fandom with fashion, and wear your individuality proudly (and stylishly).
With BackStory, Loungefly proves that your accessories don’t just complete an outfit — they can tell your story, too. You can shop the entire collection now at Loungefly.com.
What do you think about Loungefly’s new Backstory Collection? Are you excited about being able to customize your bags? Let us know in the comments below or over on FACEBOOK or X!
All photos sourced from Loungefly
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